About Our Life Insurance Partner Business
MetLife is a specialist life insurer with expertise in designing and executing direct insurance programs for our affinity partners. We understand the importance of offering our clients’ customers an insurance product that is targeted, relevant and complements their core customer relationship.
We build direct insurance programs specifically tailored for our partners’ needs. We can tailor products, channels and offers to meet our clients’ needs. Because we don’t distribute our products through financial advisors we can offer our partners direct insurance programs and products without compromise and we can pay higher commissions.
MetLife specialises in direct insurance, understanding the capabilities required to make it work for partners and their customers. We can offer a full suite of direct marketing capabilities including:
- Data analytics;
- Direct mail marketing;
- Online marketing;
- SMS marketing;
- Email marketing;
- Product manufacturing;
- Life insurance administration;
- Claims administration;
- Customer service and retention; and
- Automated online sales upload.
Our dedicated team of direct insurance experts bring their skills to each component of our programs to maximise the overall outcome for our clients and their customers.
We understand the importance of delivering the best possible customer experience, helping our clients deliver on their promise to their customers by ensuring we deliver on ours.
Since entering the Australian market in 2005, we have become a major provider of direct marketed insurance. We have created trust in the products and services we provide by ensuring our programs and products are innovative, effective and easy to understand. Leveraging the expertise of our global parent, who has over 140 years of life insurance experience, we have the capability to draw on best practice from around the world.
Our direct marketed insurance campaigns provide value for your business through:
- Commission revenue;
- Improved customer retention;
- Decreased customer defaults; and
- Stronger and deeper customer relationships.
MetLife is committed to addressing the under-insurance issue facing Australia. We do this by working with our partners to bring compelling life insurance products and offers to their customers. We work with our partners to provide life insurance education to their customers through effective joint marketing activities that promote the importance of life insurance.
MetLife is proud to be a supporter of Lifewise, an initiative of the Australian life insurance industry aimed at addressing the issue of underinsurance. Australia is one of the most underinsured nations in the developed world. Find out more about Lifewise.